Aligned Entrepreneurs offers scientific identity profiling and AI coaching that help founders perform from their core, not from someone else's model.
Most entrepreneurial advice starts from the outside, models, frameworks, best practices borrowed from someone else's context. Paul Veth's approach starts from the inside. After 23+ years as a serial entrepreneur, building four companies and guiding 500+ founders, one pattern became undeniable: the mismatch between who you are and how you operate is the real growth blocker. The methodology behind Aligned Entrepreneurs combines scientific personality profiling with AI that doesn't prescribe, it reflects. You start with the Intake Assessment to map your identity across five layers. That profile then powers the AI Coaching: a system that tracks your daily alignment, flags drift from your core, and confronts you with the patterns you already sense but haven't named yet. Science-backed. Brutally specific. Built to scale.
The Intake Assessment profiles you across five layers, personality, values, motivation, blind spots, and action direction. In 45 to 60 minutes, you get a 30+ page report that tells you exactly what type of entrepreneur you are and where your current model fits or doesn't fit that truth.
Your identity profile becomes the foundation of your personal AI coach. Unlike generic AI tools, this coach knows your specific wiring, your drivers, your derailers, your energy patterns, and uses that context to make every interaction relevant to you, not to a theoretical founder archetype.
Through daily check-ins and energy tracking, the AI coach monitors your alignment over time. Monthly calibration sessions surface the drift before it becomes a crisis. You're not just building a business, you're building one that fits who you actually are, consistently.
The goal is not optimization. It's alignment. When your business model, your decisions, and your daily behavior match your identity, performance becomes sustainable. This is what Paul means by 'perform from your core, not from an external model', and it's what the full service is designed to deliver.
Yes, and that's intentional. The AI Coaching at Aligned Entrepreneurs is built on your personal identity profile from the Intake Assessment. Without that foundation, it's just another chatbot. The assessment (€250, 45-60 minutes) is the prerequisite that makes the AI coaching actually specific to you.
It reveals what type of entrepreneur you are across five layers: personality, values, motivation, blind spots, and a concrete action plan. The output is a 30+ page report. Not a summary, a working document that shows where your current business model fits your identity and where the mismatch is costing you energy or growth.
Yes, it's serious. For €50/month you get daily check-ins, energy tracking, monthly calibration, deep-dive modules on identity-driven entrepreneurship, and community access. The low price is a deliberate choice: Paul built technology that scales, and the goal is access, not exclusivity. The depth comes from the profile, not the price.
The primary audience is founders with a proven track record and CEOs in transition who feel stuck despite success. Coaches and ambitious starters also find strong value. If generic advice has stopped working and you sense the answer is in who you are rather than what you know, you're exactly who Aligned Entrepreneurs was built for.
The Intake Assessment is not a personality test, it's a business instrument. It maps five layers of your identity and connects them directly to decisions about your business model, team composition, and growth path. The output is actionable, not descriptive. And crucially, it feeds an AI system that continues to use that profile over time.
The Intake Assessment gives you immediate clarity: within 45 to 60 minutes, you have a 30+ page profile that most founders describe as more accurate than years of coaching. AI Coaching results compound over weeks and months as patterns emerge. Paul has guided 500+ entrepreneurs, the methodology is proven, the timeline depends on how honest you're willing to be.
Paul Veth has been an entrepreneur since age 20, starting with a bar, no money, and a lot of identity. After 23+ years, four companies, and 500+ founders guided, one thing is clear: the fastest path to growth is not a better strategy. It's a clearer identity. Start with the Intake Assessment. €250. 45 minutes. A 30+ page report that shows you exactly where you are and where the mismatch is. Everything else follows from there.
Two services: a deep identity assessment and an AI coach that keeps you sharp on who you are as an entrepreneur, built on science, not generic advice.
A deep identity profile that reveals what type of entrepreneur you are. Personality, values, motivation, five layers, action plan. 30+ page report, ready in 45 to 60 minutes.
For: Founders with a proven track record, CEOs in transition, coaches and experts who want to build from identity.
€250 /